writing non-awkward intros is a skillset all its own
Marketing = Telling A compelling story.
As a seasoned marketing professional, I specialize in building and executing innovative social media strategies that drive meaningful results. With expertise spanning social media management, partnerships, paid advertising, influencer marketing, copywriting, people management, and PR, I bring a well-rounded skill set to the table. My background in the outdoor industry and mental health, paired with my certification in sex education, gives me a unique edge in crafting authentic, values-driven content.
I thrive on helping brands build momentum through strategic campaigns that resonate with their audiences. Here's what that looks like:
Strategically developing purpose-driven social media platforms through both organic and paid methods. I have a track record for growing engaged online communities by tens of thousands across social media platforms. Curating and creating custom content? Working with influencers to develop diverse, thoughtful programs? Building and maintaining targeted paid advertising campaigns? Check, check, and check.
Aligning with brands and influencers alike to create partnerships that drive results. From curating and contracting to briefing and executing, I have extensive experience building relationships with outdoor brands and influencers through in-house programs, year-over-year advertising, custom content, and special events.
Leading teams of professionals to stretch ourselves and drive meaningful results while maintaining employee engagement. I'm a firm believer that folks deserve to enjoy coming to work and shouldn't be scared of their manager. I utilize my background in HR and people leadership (a 5-year life chapter prior to my marketing career) to leverage the best out of everyone-- myself included-- so that we can work effectively together as a team.
Producing and hosting podcasts focused on the human experience. Projects I’ve worked on have done some brag-worthy things like winning awards, garnering over 1.2 million downloads on a single show, and ranking in the top 10 on various Apple Podcast categories.
Creating quality content as a professional photographer and writer. With over 14 years under my belt in outdoor photography, my work can often take me to remote, beautiful places. My passion for writing translates to scripts, articles, e-books, and copywriting for brands— from social media to email to newsletters.
I’m especially drawn to brands in the outdoor and reproductive health sectors that share my passion for impactful, values-based work. Currently, I’m seeking long-term opportunities where I can continue to grow as both a marketing professional and team leader. Let's connect.
Now that you have the bird’s eye view, let’s dig into the details.
“Your voice carries further than you realize. Make sure it echoes back something you stand by.”
