mastering the art of 7-second promos

Social VIDEO Creation

Using primarily mobile apps, I have ample experience working from brand identity kits and original or stock video assets to develop beautiful, engaging short-form videos to drive calls-to-action for campaigns, podcasts, and products.

Below are a few samples of my work.

Winter Park Resort

Winter Park Resort (based in Winter Park, Colorado) is a playful, down-to-earth brand that stands out among the ski industry. Utilizing user-generated content (UGC) and original video, I create a variety of video styles that engage, inform, and drive consumer action to ultimately book a trip to visit the resort and utilize our services.

Southern Utah Wilderness Alliance

The Southern Utah Wilderness Alliance has many messages that require a moderately-educated followership in order to see widespread support and action through social media.

I developed social media content on Instagram Reels and TikTok regularly to educate, engage, and notify followers about specific programs such as podcast episodes, stewardship projects, and more.

SHE EXPLORES

In 2020, I provided proof of concept to She Explores for creating a TikTok account by developing a number of short form videos that emulated the current brand while implementing elements that make effective TikTok content.

Sex Outside

Sex Outside, a sex education podcast and social media platform, launched its brand in September 2020 and the premiere podcast episode in February 2021. In addition to producing and hosting the podcast, I also am responsible for the strategy and implementation of all social media assets.